Pay per click management agency Open Eye Marketing is providing effective marketing solutions for recruitment agencies. Typically a fiercely competitive industry that proves difficiult/impossible for many businesses to establish themselves, grow or even survive ppc advertising for recruitment companies is providing outstanding successes for some of Open Eye's clients.

Pearls Recruitment is a specialist nursing recruitment agency that receives a large number of visitors to its site each day who have arrived via targeted ads on the Google search network triggered by very specific keyword searches. This results in a steady stream of applicants from the target market areas of the Eastern EU & Phillipines. This target demographic would be very hard and expensive to reach by any other advertising medium. What makes this campaign so successful is that the clients budget is just £300pm!

Open Eye even recruits its staff via pay per click. MD, Andy Maclean explains "our last post we filled in 36 hours via achieving guaranteed top positions on Google via appropriate phrases triggering ads directed at a jobs page. A £35 advertising spend resulted in a dozen cv's emailed to us and phone calls."

Recruitment companies interested in pay per click should definitely find out what Open Eye have to offer.

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