A relatively recent development in the world of SEO, that to a large extent has gone unheralded, is Google local search results and the huge impact that this can have for small businesses.

In effect there are now 3 ways to get onto page 1 of Google:

2) SEO (search engine optimisation) to acheive organic search results

3) Google local business results

If you were to search for phrases incorporating a local angle, for example 'plumber in plymouth' Google will display 10 search results at the top of the page next to a Google Maps generated map with the name, website address & phone number of 10 plumbers serving the Plymouth area. If you click on the listing it takes you to the businesses website address. You also have the option from the search results to read more about the business or view any reviews of the business.

To be considered for top ten positioning in the local business results businesses need to list their business on Google Maps or in the Google local business centre. Businesses are given the opportunity to write a detailed description of their services and can upload pictures and even videos.

As with anything in life however if something seems too good to be true it often is! The real snag with Google local results is that you must appear in the top 10 to be placed on page 1 for desired phrases. There can be hundreds or even thousands of competing businesses listed in the local business results meaning page 1 can be hard to reach.

SEO & pay per click agency Open Eye Marketing is offering local businesses a service which guarantees them page 1 positioning in the local business results orthey will refund the service fee.  This equates to potentially indefinite 1st page position on Google for a one off fee!

---