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Search Engine Optimisation (SEO UK) Services

Trying to get to the top of the search engines is probably the most valuable marketing activity a business can undertake. Why? Simple, because Google and the other search engines are wear customers and clients are researching and buying products.

"Think about this - when was the last time you used Yellow pages to find a product or service? How about the last time you used Google?!"

Our Search Engine Optimisation UK or (SEO UK) services aim to get our clients to the top of the search engines for the relevant keywords and phrases that will deliver sales and leads. Search engine optimisation (SEO) is concerned with ensuring that when someone searches for a keyword or phrase relevant to your product or service that Google, et al, recognises your website is relevant and important enough to be shown on the 1st page.

Our SEO approach

Within this industry there is alot of suspicion about how SEO companies work and influence search engine rankings. Many SEO companies will take short cuts and undertake unethical search engine optimisation techniques such as link spamming all of which is pointless and amateur. Google (for example) knows these 'tricks' and will ultimate punish sites that undertake such SEO activity with poor rankings. Google wants to know that your site is relevant and important to what the searcher is searching for, we therefore simply make sure Google recognises our clients sites as such!

Our SEO UK process

There are 3 main elements to our search engine optimisation UK process (SEO UK):

  1. Keyword research - It is essential to identify the keywords and phrases that have a) high search volume - so that when you get 1st page positions for them they deliver lots of traffic and b) keyword competitiveness - we will optimise only for keywords that have realistic chances of good positions i.e. not for keywords which Google displays 100 million other search results for. Not doing this keyword research is the single biggest flaw with other UK search engine optimisation companies.
  2. Website optimisation or onsite SEO - Onsite SEO is concerned with making the search engines understand what the website itself is about. We make sure the search engine spiders can read all the relevant content and that you have the right keywords in the right places of your site. See our onsite seo optimisation page for further details.
    View our Onsite SEO video presentation
  3. Offsite SEO/UK Link building - Once the onsite issues with the site is resolved the next step is to undertake regular offsite work. This is essentially concerned with achieving quality and relevant links back to your site. Google especially see's links to your site as a vote of importance and it also places great importance of the context of the link. See our offsite SEO page for further details.

We provide regular position and traffic reporting free as standard.

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